18A – Create a Customer Avatar


Customer Avatar

 I view the typical customer of mine as someone who has a passion for keeping their body and mind in optimal shape. Customers of mine focus on their physical and mental health, and have great work life balances. I view the prototypical customer as also being someone that has great time management skills. The customers, since my product is focused around the University of Florida, are typically around 20 years old, and are currently either enjoying their college experience or navigating post-graduation life. These customers are always looking for ways to improve the efficiency of their routines.

Reflection

What I have in common with the customer avatar is good time management. I believe I've identified ways for myself to obtain my goals both in the gym and in my academic life. I don't think this similarity is a coincidence, as I believe people with similar interests tend to develop similar habits or mannerisms.








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